I could make an endless list of customer service areas that I feel companies should take a closer look at. But to keep things short, here is my list of Top 5 tips for creating exceptional service:
Pay attention to details. Always remember that first impressions are very important. A customer will "size up" a company within 3 to 10 seconds of walking in or calling. Make those first crucial seconds count by having a positive, friendly, inviting attitude that says, "I truly care about you and your needs." Competition is so stiff that people will go elsewhere if they are not treated like first-class customers.
Give customers more than they've paid for. Find ways to add extra value to your products and services to stay ahead of your competition. Providing a percent-off coupon on their next purchase, sending a small token as a thank-you gift, extending your service warranty or even providing an after-dinner mint (it amazes me the number of restaurants that don't provide this or say "We just ran out. Sorry!") are just a few ways to let customers know that you value their business.
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